Company/Division name | New Balance |
Parent company | New Balance |
Type of work | Manufacturing |
Reshoring category: | Reshoring |
Year reshoring announced: | 2019 |
Capital investment ($): | 17.3 |
City reshored to: | Norridgewock |
State(s) reshored to: | ME |
If relevant, work nearshored to: | - |
Industry(ies): | Apparel & Textiles |
Product(s) reshored | athletic sneakers |
What non-domestic negative factors made offshoring less attractive? | Other |
What domestic positive factors made reshoring more attractive? | Government Incentives, Image/brand, Other, import replacement |