| URL | https://www.cnbc.com/2017/11/17/state-optical-take |
| Source | CNBC |
| Date Published | 11/29/2017 |
| Author Name | Mike Juang |
| Mentions specific company case(s) of reshoring, kept from offshoring, or transplant | Yes |
| Company/Division name | State Optical Co. |
| Type of work | Manufacturing |
| Reshoring category: | Reshoring |
| Year reshoring announced: | 2016 |
| Domestically, the work will be done: | In-house |
| If relevant, work nearshored to: | - |
| What non-domestic negative factors made offshoring less attractive? | Quality/rework/warranty |
| What domestic positive factors made reshoring more attractive? | Image/brand (customer preference for U.S. made) |