Giant Steps: How Red Wing Shoes Conquered the World

URLhttp://www.bizjournals.com/twincities/print-editio
SourceMinneapolis/St. Paul Business Journal
Date Published02/20/2015
Author NameNick Halter
Mentions specific company case(s) of reshoring, kept from offshoring, or transplantYes

Additional Reshoring Information:

Company/Division name Red Wing Shoes
Type of work Manufacturing
If manufacturing, is the company an OEM? Yes
Reshoring category:Kept from Offshoring
Year reshoring implemented or to be implemented:2014
Domestically, the work will be done:In-house
$/year of sales of reshored product or service:700
City reshored to:Red Wing
State(s) reshored to:MN
If relevant, work nearshored to:-
Industry(ies):Apparel & Textiles
Product(s) reshoredRed Wing boots and shoes
What non-domestic negative factors made offshoring less attractive?Quality/rework/warranty
What domestic positive factors made reshoring more attractive?Image/brand, Skilled workforce availability/training
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