Volkswagen launches 2027 Atlas SUV in Chattanooga. Vehicle is key to automaker’s US strategy

URLhttps://www.timesfreepress.com/news/2026/sep/29/vo
SourceChatanooga Times Free Press
Date Published09/29/2026
Author NameDaniel Dassow

Additional Reshoring Information:

Company/Division name Volkswagen
Parent companyVolkswagen Group
Type of work Manufacturing
Reshoring category:Foreign Direct Investment
Year reshoring announced:2026
Domestically, the work will be done:In-house
Country(ies) from which reshored:Germany
City reshored to:Chatanooga
State(s) reshored to:TN
If relevant, work nearshored to:-
Industry(ies):Transportation Equipment
Product(s) reshoredAtlas SUV
What domestic positive factors made reshoring more attractive?Under-utilized capacity
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