Swiss Bike Maker Opens U.S. HQ

SourceLA Business Journal
Date Published02/06/2023
Author NameMark R. Madler

Additional Reshoring Information:

Company/Division name Thomus
Parent companyThomus
Reshoring category:Foreign Direct Investment
Year reshoring announced:2023
Country(ies) from which reshored:Switzerland
City reshored to:Santa Monica
State(s) reshored to:CA
If relevant, work nearshored to:-
Industry(ies):Transportation Equipment
Product(s) reshoredBicycles
What non-domestic negative factors made offshoring less attractive?Communications, Delivery, Need for branding
What domestic positive factors made reshoring more attractive?Eco-system synergies, Lead time/Time to market, Proximity to customers/market
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